The major focus of this article is to optimize your blog for content. Remember I said that if you can master all these strategies, your home based business opportunity will be flooded with prospects.
This step will probably be the easiest of all.
1. The first thing that you want to do (if you use WordPress) is to get the Google site map plug in. It is essentially an all in one SEO pack. It helps you to avoid duplicate content by optimizing the titles for you. I don’t know if Blogger has this functionality.
2. Google ping-o-matic. I would personally install this in your tool bar. You want to use this resource after you have posted great content to your blog. This handy resource sends out a message to the search engines letting them know that your blog has updated. The reason why this is so powerful is because it helps to eliminate time wasted on your part.
3. Another great way to get your content out there is to use social bookmarking sites. One of my favorites is Only Wire 2.0. It allows you to go to one site that has over 20 of the top social networking communities and send out one message to them letting them know of your great content. The only tedious task that you have with this is to register for all the sites. This is a one time thing though.
A little side note here, if you are part of other home based business communities by all means post your content there as well.
4. Have a visible RSS feed on your blog. When visitors come you want to make sure that they can get all your updates even if they don’t “physically” follow you on your blog.
Keep in mind that doing this overtime and consistently will get you ranked higher in Google for the keyword that you chose providing that you did a diligent job with your keyword research. I am not saying that your home based business opportunity will be booming over night. What I am saying is that you are laying a firm foundation which is critical to your business success.
The fourth article will focus on pages on your blog that you want to always keep in tact.